Mobile design
Nice article from “A List Apart” about mobile app design. Thought this was an interesting way to categorize user’s mobile behaviors:
“In his book Tapworthy, author Josh Clark focused on three critical mobile behaviors: micro-tasking, “I’m local,” and “I’m bored.” These align pretty well with Google’s breakdown of mobile users into three behavioral groups: urgent now, repetitive now, and bored now. Regardless of how you chose to label these behaviors, mobile usage generally consists of a couple of interaction types:
- Lookup/Find (urgent info, local): I need an answer to something now—frequently related to my current location in the world.
- Explore/Play (bored, local): I have some time to kill and just want a few idle time distractions.
- Check In/Status (repeat/micro-tasking): Something important to me keeps changing or updating and I want to stay on top of it.
- Edit/Create (urgent change/micro-tasking): I need to get something done now that can’t wait.
Because they directly align with why people pull out their mobile devices, these behaviors often determine how your mobile experience can be structured and organized to meet people’s needs.”
